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What Is Artificial Intelligence (AI)?

The whole world is talking about Artificial Intelligence, or AI, but what actually is Artificial Intelligence? How does Artificial Intelligence work? And: Is all of this really important for me? We give you answers to all these questions – short and simple: check out our video to get first insights into how AI works and why it is so important for our future.


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Short and simple: What is Artificial Intelligence (AI)? (Created with AI | 11Labs & Canva).

You’ve seen the video and would like to review the details again? No problem! Find the text to the video below:

What Is Artificial Intelligence after All?

Artificial intelligence, short AI, is a computer program that is trained to do tasks that normally require human intelligence, such as understanding and translating language, having dialogues or recognizing things in pictures, like the facial recognition in our smartphones does.

How Does Artificial Intelligence Work?

AI works by identifying returning patterns. It learns through repetition and feedback, in other words through experience, just like we humans do. We call this machine learning.

Example: An AI is presented with many pictures of cats and dogs. The characteristics that cats and dogs have are tagged in the images. With each image the AI is given, the probability that it can decide whether the next image is of a cat or a dog increases.

Another example: An AI is supposed to learn the game of chess. To do this, the rules and moves of all the chess figures are first explained to it. In the next step, the AI is “trained” by analyzing videos of many different chess games. It learns to distinguish between good and bad moves. Finally, the AI “makes its own experiences” when playing chess. It learns from every game and improves its strategy over time.

Why Is Articifical Intelligence Important?

AI is an exciting and dynamic field. We find AI almost everywhere around us and it has an impact on almost every aspect in our daily lives. Knowledge about AI is valuable:

1 | Stay up to date on future work! AI has enormous implications on the future of numerous industries. It is creating new jobs and transforming existing ones. From technology and healthcare to finance and creative industries – experts who know how to use and develop AI technologies are required across the globe.

2 | Know the options & possibilities! AI brings innovative solutions – for simple day-to-day tasks, such as planning your grocery shopping, your travel route or optimizing your sports activities, as well as helping to deal with the world’s most serious problems, such as climate change or fighting disease. It can discover patterns and connections that we humans would probably miss. By understanding what AI can do, we can better decide where it can be helpful or harmful for us.

3 | Let’s create the future together! AI is a key element in shaping our future society and environment. It will raise ethical, legal and social questions, such as the effects on jobs, surveillance and the use of personal data. With knowledge about AI, you can actively take part in discussions and decisions that will define how technology shapes our lives. We should not leave the future of our lives to a few powerful people.

The earlier you start exploring AI, the sooner you’ll be ready to take part in the fast-changing world.

Do You Have Any Questions about “Artificial Intelligence”?

How does the theme song of the good old children’s series “Sesame Street”, which certainly raised some of us, put it on German?

"Wer, wie, was? Der, die, das? Wieso, weshalb, warum?
Wer nicht fragt, bleibt dumm!"

Ok, this song is a catchy one. (Sorry!) But there is a lot of truth in it. So, send us your question to our Instagram, TikTok, X, Threads or YouTube accounts and/or via our contact form. We will answer and update this page step by step with the most relevant questions about Artificial Intelligence. We can’t wait to hear your thoughts, comments and questions!

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Author Inga
Inga Katrin Moldenhauer